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Shock Top Celebrates National Pretzel Day

Shock Top Celebrates National Pretzel Day

Brewer Announces Limited-edition Twisted Pretzel Wheat

ST. LOUIS (April 24, 2014)Just in time for National Pretzel Day on April 26, Shock Top has united the classic taste of a crisp, cold beer and warm, bakery-fresh pretzels in its newest brew, Shock Top Twisted Pretzel Wheat. The brewer today announced the limited-edition beer, a Belgian-style unfiltered wheat ale that delivers the delicious taste and aroma of fresh pretzels, will be served up at beer festivals nationwide—and available on draught at select locations.

“As a brewmaster, having the freedom to experiment with quality ingredients means that I can create beers that are as unique as the fans that enjoy them,” said Jill Vaughn, Shock Top brewmaster. “Pretzels are everyone’s favorite beer snack, so we thought Shock Top Twisted Pretzel Wheat would be a fun and approachable twist on unfiltered wheat beer for festival goers to enjoy … and just in time for National Pretzel Day.”

Brewed with wheat, caramel malt, orange peels and a rich pretzel flavor, Shock Top Twisted Pretzel Wheat has a dark caramel color and 5.2 percent ABV. It will be available on draught at more than 150 beer festivals nationwide, Shock Top special events and select retail locations for a limited time. At select events, beer drinkers can even enjoy Shock Top Twisted Pretzel Wheat in limited-edition pretzel cups.

While Shock Top Twisted Pretzel Wheat is only available for a limited time, beer drinkers can enjoy Shock Top Belgian White, Shock Top Honey Bourbon Cask Wheat, Shock Top Honeycrisp Apple Wheat and Shock Top Raspberry Wheat throughout the year. Shock Top’s seasonal Lemon Shandy is also now available.

For more information on Shock Top Twisted Pretzel Wheat, or to find its nearest location throughout the season, visit (facebook.com/ShockTop) and click on the “Beerfest Tour 2014” tab.

About Shock Top Brewing Co.:

Founded in 2006 with the release of its signature Belgian White ale, the Shock Top Brewing Co. creates unfiltered Belgian-Style wheat ales for beer drinkers who live life unfiltered. Quality ingredients and creativity drive the Shock Top Brewing team to craft unique twists on beer styles. The Shock Top family includes Shock Top Belgian White, Shock Top Honey Bourbon Cask Wheat, Shock Top Honeycrisp Apple Wheat and Shock Top Raspberry Wheat. Shock Top Lemon Shandy, Shock Top Pumpkin Wheat and Shock Top Chocolate Wheat are offered seasonally. For more information, please visit www.ShockTopBeer.com.